I. Company Profile:

Sichuan Baozou Panda Liquor Co., Ltd., affiliated to Sichuan Jinpandi Group, was established in 2024. Located at the foot of Jiguan Mountain, the giant panda habitat in Chongzhou City, Sichuan Province, the company is a comprehensive enterprise specializing in the research, development, production, and sales of the "Panda" series of wines.

Since its establishment, the company has always adhered to the concept of "Not being dazzling in the crowd, but definitely being outstanding". The wine bottles are themed around pandas and are crafted using the Jingdezhen cloisonné enamel process. China is the first country in the world to invent porcelain, which can be regarded as China's "Fifth Great Invention", and Jingdezhen ceramics are quite famous worldwide.

The Baozou Panda Wine perfectly integrates Sichuan's calling card "panda", China's "ceramics" (one of the five great inventions), and the pure grain wine from Jinpandi, one of the eight major original wine bases in China. Taking away a bottle of panda wine means not only taking away China's national treasure "panda", but also Sichuan's specialty strong-flavor Baijiu, and even more so, a handicraft.

II. Brand IP Introduction:

Background Introduction: The origin of the Baozou Panda brand can be traced back to a panda image full of creativity and the spirit of exploration. It is not just a brand, but also a legendary story about sports, dreams, and love.

Founder's Inspiration: In 2020, the founder of the Baozou Panda brand visited the Bifengxia Giant Panda Base. Among a group of pandas lying down and eating the bamboo given by the keeper, there was only one panda walking briskly and picking tender bamboo everywhere. This scene was forever etched in his mind. After returning to Chengdu, he established the Baozou Panda brand based on this prototype and created a cute and vibrant brand image.

Design Concept: The Baozou Panda brand adheres to the concept of "Not being dazzling in the crowd, but definitely being outstanding". With panda-themed wine bottles crafted using the Jingdezhen cloisonné enamel process, a hat is put on the panda, embodying justice, integrity, and impartiality, which perfectly integrates with the founder's idea. It also hides the most difficult part to handle in the wine bottle design, the bottle mouth. It can be said that the design is quite perfect. It is not just a wine bottle, but also a handicraft. Nowadays, the wine culture has permeated people's lives. More and more people, while drinking, pay more attention to the cultural taste of the wine. The wine bottle contains rich knowledge, artistry, interest, commemorativeness, appreciation value, and rarity. It is a microcosm of historical culture, the crystallization of national wisdom, and a part of traditional Chinese culture. A good wine bottle can bring people aesthetic enjoyment and charming pleasure, making them reluctant to put it down. A good design not only represents the success of the product but also represents a shock to the soul. And the wine bottle needs the embellishment of design to become a fine item!

III. Brand Products:

The Baozou Panda wine bottles are made using the Jingdezhen cloisonné enamel process. It is not just a wine bottle but also a handicraft. As everyone knows, Jingdezhen ceramics are renowned all over the world. Our wine bottle perfectly combines China's "living fossil" panda with China's ceramics (one of the five great inventions). Its biggest highlight lies in the hat on the panda's head. Only by lifting the hat can one tell that it is used to hold wine. The place for pouring wine is under the hat, which is separate and independent, hiding the most difficult-to-handle bottle mouth of the panda wine bottle. It can be said that the design is quite perfect.

(1) Baozou Panda Pure Grain Wine: 52% alcohol by volume, blue ceramic wine bottle, 5 kilograms
(2) Baozou Panda Plum Wine: 10% alcohol by volume, red ceramic wine bottle, 5 kilograms
(3) Export Version Gift Box Baijiu: 52% alcohol by volume, red and blue ceramic wine bottles, 0.5 kilograms
(4) Deluxely Packed Transparent Gift Box Wine: 52% alcohol by volume, pink and light blue ceramic wine bottles, 0.5 kilograms
(5) Simply Packed Card Box Wine: 52% alcohol by volume, pink and light blue ceramic wine bottles, 0.5 kilograms
(6) Panda Mengmeng Wine: 52% alcohol by volume, four-color ceramic wine bottles, 100 milliliters
(7) Baozou Panda Mini Wine: 52% alcohol by volume, stainless steel hip flask, 100 milliliters
(8) Deluxely Packed Mini Panda Wine: 52% alcohol by volume, stainless steel hip flask, 100 milliliters

IV. Brand Cooperation:

The known cooperation partner of Sichuan Baozou Panda Liquor Co., Ltd. is Wenjingjiang Town. In 2024, the two parties held a cooperation signing ceremony and reached a strategic partnership. Through cooperation, the two parties achieve complementary advantages and resource sharing. In the future, they may carry out in-depth cooperation in areas such as the development of the Baijiu industry and cultural promotion, promoting regional economic development and the spread of Baijiu culture.

V. Brand Patents:

(1) Brand Appearance Patent

(2) Relevant Certificates of Work Registration